MuleSoft Accelerator for Consumer Goods Release Notes

February 13, 2024

This release introduces the Pricing Data Integration for TPM use case, which enables consumer packaged goods companies to more effectively analyze and optimize promotional activities by integrating List Price and Cost of Goods Sold data with Hyperforce.

January 23, 2024

This release introduces the POS Integration use case, which enables retail developers to leverage pre-built integrations to connect order and loyalty data from Point of Sale (POS) systems to Data Cloud.

October 3, 2023

This release includes updates to the Product and Account Integration with Hierarchies use case.

This release introduces core business components that are crucial for setting up foundational data for Retail Execution in Salesforce Consumer Goods Cloud. These components include Customer Role, Customer Relationship, Customer Org Unit, Org Unit, and Customer Manager for Account objects. Additionally, Unit of Measure and Product Condition features for Product objects are added. This enhancement facilitates the integration of core data from ERP systems, such as SAP, into Salesforce Consumer Goods Cloud.

This release also includes significant integrations between ERP systems and Salesforce Consumer Goods Cloud, particularly for Customer Planning and Forecasting. This integration streamlines and enhances the planning and forecasting processes, providing a more seamless user experience.

September 19, 2023

This release introduces the Trade Promotion Optimization use case, which integrates predictive baseline data from CRM Analytics into Hyperforce to optimize trade promotions. Optimizing trade promotions enables data-driven insights to maximize promotion effectiveness, aids in designing targeted promotions that align with consumer behavior, and facilitates accurate ROI calculations by assessing market risks.

In addition, this release updates the Trade Promotion Effectiveness use case with full and incremental load, which helps visualize your promotions in one integrated platform with pre-built assets that integrate Business Intelligence Tools (BI Tools), such as CRM Analytics, into a TPM platform like Salesforce Consumer Goods Cloud.

June 2, 2023

This release includes updates to the Trade Promotion Effectiveness use case, which helps visualize your promotions in one integrated platform with pre-built assets that integrate Business Intelligence Tools (BI Tools), such as CRM Analytics, into a TPM platform like Salesforce Consumer Goods Cloud.

January 30, 2023

This release includes the Trade Promotion Effectiveness use case, which helps visualize your promotions in one integrated platform with pre-built assets that integrate Business Intelligence Tools (BI Tools), such as CRM Analytics, into a TPM platform like Salesforce Consumer Goods Cloud.

October 25, 2022

This release includes the Retail Execution use case, which unlocks shelf data to enable perfect retail execution with pre-built assets and lets retailers access store audit data from image recognition software, like Trax, and integrate smoothly into a Retail Execution platform, such as Salesforce Consumer Goods Cloud, to monitor at shelf performance in one platform.

September 17, 2022

This release includes updates to the Product and Account Integration with Hierarchies use case, which synchronizes relevant product, customer, demand planning, and pricing information from ERP and PIM systems and easily consolidates this information into Trade Promotion Management (TPM) platforms, like Salesforce Consumer Goods Cloud, in real time for informed promotional planning.

July 18, 2022

This release includes the Product and Account Integration with Hierarchies use case, which synchronizes relevant product, customer, demand planning, and pricing information from ERP and PIM systems and easily consolidates this information into Trade Promotion Management (TPM) platforms, like Salesforce Consumer Goods Cloud, for informed promotional planning.